Hello, I'm Sunil.
Design Principal with 20+ years of Experience

Currently, I am dedicated to crafting innovative digital solutions, serving a diverse network of over 65,000 entrepreneurs across 70 countries. Based in Berlin, I contribute to Delivery Hero, a global leader in Quick Commerce, where I help develop a platform that empowers businesses and reshapes the landscape of modern e-commerce.

Articles 

DESIGN

What is value and how to define value for a product?

Have you ever found yourself amidst a conversation where terms like "What's the value it provides?" or "It doesn't...

DESIGN

What is best-in-class experience, and how to define

Have you ever encountered the term' best-in-class experience'? If so, you're not alone. When you see...

DESIGN

The art of presenting a design deep dive in interviews

A strategy for designers and a handful of tips to walk through a design case study in an interview...

DESIGN

Collaborative Design Process for design teams

A process for the design team to break the 'silos', which encourages collaboration...

Selected work

eDesign

A dynamic 3D home personalization solution that adapts to user preferences in real-time. With 9.4 million design options driven by 1,000+ intelligent rules, it delivers a seamless, tailored experience based on both explicit choices and implicit behaviours.

Fly app

Fly is more than a travel app—it’s your personal gateway to adventure. Designed to understand and connect with your travel desires, Fly delivers a motivation-driven, immersive experience, setting a new standard in the travel industry.

Art experiments